Mavericks Names First Woman CEO

The Dallas Mavericks named Cynthia Marshall interim CEO in the wake of a scathing article exposing the basketball organization’s culture of sexual harassment against women. The former head of AT&T operations in North Carolina recently retired as Chief Diversity Officer of the networking giant. Mavericks owner, tech entrepreneur Mark Cuban, announced her hire at a press conference on Sunday, as news circulated that former team President & CEO Terdema Ussery is facing multiple allegations and two domestic violence incidents involving former team website writer Earl K. Sneed. Marshall outlined three primary areas of focus in her plan to address the franchise's issues: an independent investigation, cultural transformation, and operational effectiveness. All eyes will now be on Marshall as she attempts to manage both the fallout and rebuilding of this beleaguered NBA franchise. Once the first Black cheerleader at UC Berkeley, the San Francisco native is now the NBA’s first female CEO. Black Enterprise delves into her background here.